000 00894nam a22001937a 4500
999 _c17964
_d17964
040 _cRiphah International University
082 _a658
_bSOH
100 _aSohaib Ashraf (12892)
245 _aThe impact of interpersonal influence and electronic word of mouth on customer satisfaction
_bmoderating role of perceived service quality
260 _aIslamabad
_b(unpublished)
_c2017
300 _a52 p.
_b: ill.
_c; 29 cm.
_e+CD
500 _aSubmitted in partial fulfillment of the requirement for the degree of Master of Sciences to the Faculty of Management Sciences
500 _aIncludes Bibliographical references
500 _aThesis supervisor: Mr. Mubashar Hassan Zia
502 _aThesis (MS)--Riphah International University, 2017
546 _aEnglish
650 _aManagement sciences
_vSocial networking
_vCustomer loyalty
_vBrand loyalty
_vSocialism
_vFacebook
_vFMS
942 _cTH