000 00885nam a22001937a 4500
999 _c18418
_d18418
040 _cRiphah International University
082 _a658.8
_bUSM
100 _aUsman Zafar Raja (13209)
245 _aThe impact of communication quality on customer loyalty with mediatng (mediating) role of customer satisfaction & moderating role of trust
260 _aIslamabad
_b(unpublished)
_c2017
300 _a77 p.
_b: ill.
_c; 29 cm.
_e+CD
500 _aSubmitted in partial fulfillment of requirement for the degree of Master of Sciences to the Faculty of Management Sciences.
500 _aIncludes bibliographical references
500 _aThesis Supervisor: Mr. Mubashar Hassan Zia
502 _aThesis (MS)-- Riphah International University, 2017
546 _aEnglish
650 _aMarketing
_vSales management
_vSales promotions
_vNew products
_vAdvertising
_vPackaging
_vFMS
942 _cTH