| 000 | 00580nam a22001697a 4500 | ||
|---|---|---|---|
| 005 | 20260630143503.0 | ||
| 020 | _a0074713493 (pbk) | ||
| 082 |
_a658.83420994 _bNEA |
||
| 100 |
_aNeal, Cathy _aPascale Quester _aDel Hawkins |
||
| 245 |
_aConsumer behavior _bimplications for marketing strategy |
||
| 260 |
_aBoston _bMcGraw-Hill Irwin _c2005 |
||
| 300 |
_axxxiii, 668 p. _b: ill.,(Col.) _c; 26 cm. |
||
| 505 | _aIncludes glossary and index | ||
| 650 |
_aConsumer behavior _vInformation search _vMarket surveys _vSocial class _vCase studies _vFSSH _vGGC |
||
| 942 | _cBK | ||
| 999 |
_c18445 _d18445 |
||