| 000 | 00862nam a22001817a 4500 | ||
|---|---|---|---|
| 040 | _cRiphah International University | ||
| 082 |
_a658 _bIMT |
||
| 100 | _aImtiaz Saleem (9701) | ||
| 245 | _aImpact of relationship marketing tactices on customer loyalty through mediating role of trust in Pakistan mobile telecom sector | ||
| 260 |
_aIslamabad _b(unpublished) _c2017 |
||
| 300 |
_avi, 87 p. _b: ill. _c; 29 cm. _e+CD |
||
| 500 | _aSubmitted in partial fulfillment of the requirement for the degree of Master of Sciences to the Faculty of Master Sciences. | ||
| 500 | _aIncludes bibliographical references | ||
| 500 | _aThesis Supervisor: Mr. Mubasher Hassan | ||
| 502 | _aThesis (MS)-- Riphah international University, 2017 | ||
| 546 | _aEnglish | ||
| 650 |
_aMarketing _vMarketing tactics _vBrand image _vCustomer loyalty _vTelecom sectors _vStrategic decision _vFMS |
||
| 999 |
_c19724 _d19724 |
||