| 000 | 00495nam a22001457a 4500 | ||
|---|---|---|---|
| 999 |
_c24860 _d24860 |
||
| 020 | _a 9788126574735 (pbk) | ||
| 082 |
_a658.8002 _bSTE |
||
| 100 | _aSterne, Jim | ||
| 245 |
_aArtificial intelligence for marketing _bpractical applications |
||
| 260 |
_aHoboken _bJohn Wiley & Sons, Inc. _c2018 |
||
| 300 |
_axix, 344 p. _b: ill. _c; 23 cm. |
||
| 500 | _aIncludes index. | ||
| 650 |
_aArtificial intelligence _vIntellectual capacity _vMarketing tools _vMarketing mix _vMarketing _vFC |
||
| 942 | _cBK | ||