| 000 | 00638nam a22001697a 4500 | ||
|---|---|---|---|
| 999 |
_c27276 _d27276 |
||
| 020 | _a9788131520796 (pbk) | ||
| 020 | _a81315207X (pbk) | ||
| 082 |
_a658.8 _bHUT |
||
| 100 |
_aHutt, Michael D _aDheeraj Sharma _aThomas W. speh |
||
| 245 |
_aB2B Marketing _ba South Asian perspective |
||
| 260 |
_aAustralia _bCengage Learning _c2014 |
||
| 300 |
_axxix, 522 p. _b: ill. _c; 25 cm. |
||
| 500 | _aIncludes index. | ||
| 650 |
_aIndustrial marketing _aManagement sciences _vSupply chain management _vCustomer relationship _vProduct development _vBusiness marketing _vMarketing research _vTelemarketing _vRSBM _vFMS |
||
| 942 | _cBK | ||