000 00674nam a22001697a 4500
999 _c29211
_d29211
020 _a9781133625902 (pbk)
020 _a1133625908 (pbk)
082 _a658.84
_bROB
100 _aRoberts, Mary Lou
_aDebra Zahay
245 _aInternet Marketing
_bintegrating online and offline strategies
260 _aMason
_bNelson Education, Ltd
_c2013
300 _axxii, 484 p.
_b: ill., Col.
_c; 27.5 cm.
500 _aIncludes glossary and index.
650 _aExport marketing
_vExports
_vExport earnings
_vExport financing
_vExport promotion
_vExport diversification
_vMarketing boards
_vIndustrial marketing
_vMultinational marketing enterprises
_vFMS
942 _cBK