000 00871nam a22001937a 4500
999 _c30976
_d30976
040 _cRiphah International University
082 _a658.812
_bABD
100 _aAbdul Aziz (S17A14G07006)
245 _aEffect of brand attachment on consumer's positive and negative behavior
_bmoderating effect of attachment styles
260 _aFaisalabad
_b(unpublished)
_c2019
300 _av, 56 p.
_b: ill.
_c; 30 cm.
500 _aSubmitted in fulfilment of the requirement for the degree of Master of Science to the Faculty of Management Science
500 _aIncludes bibliographical references
500 _aThesis supervisor: Shoukat Ali Gill
502 _aThesis (MS) Riphah International University, 2019
546 _aEnglish
650 _aManagement
_aModeration
_aAttachment
_vConsumer behavior
_vPositive & negative behavior
_vBrand attachment
_vSEM
_vCFA
_vFMS
942 _cTH