| 000 | 00561nam a22001577a 4500 | ||
|---|---|---|---|
| 999 |
_c35453 _d35453 |
||
| 020 | _a9780137195015 (pbk) | ||
| 082 |
_a658.8342 _bSCH |
||
| 100 |
_aSchiffman, Leon G. _aLeslie Lazar kanuk |
||
| 245 | _aConsumer behavior | ||
| 260 |
_aUK _bPrentice Hall International Inc. _c1997 |
||
| 300 |
_axv, 672 p. _b: ill., (Col.) _c; 25 cm. |
||
| 500 | _aIncludes glossary and index | ||
| 650 |
_aSocial science _aConsumer behavior _vMotivation research (Marketing) _vDiversity of consumer _vMarket segmentation _vConsumer needs _vFSSH |
||
| 942 | _cBK | ||