000 00533nam a22001577a 4500
999 _c35814
_d35814
020 _a0071112529 (pbk)
020 _a9780071112529 (pbk)
082 _a658.8
_bBUS
100 _aBingham, Frank G.
_aRoger Gomes
245 _aBusiness marketing
260 _aDelhi
_bMcGraw-Hill
_c2005
300 _axv, 475 p.
_b: ill.
_c; 25 cm.
500 _aIncludes index.
650 _aMarketing
_aIndustrial marketing
_vBusiness buyer behavior
_vBusiness purchasing
_vMarketing research
_vIndustrial marketplace
_vProduct decisions
_vFMS
942 _cBK