| 000 | 00636cam a2200157 a 4500 | ||
|---|---|---|---|
| 999 |
_c3664 _d3664 |
||
| 020 | _a1560249277 (hb) | ||
| 020 | _a8179923800 (hb) | ||
| 082 | 0 | 0 |
_a658.802 _bENV |
| 100 |
_aMichael Jay Polonsky (editor) _aAlma T. Mintu-Wimsatt (editor) |
||
| 245 | 0 | 0 |
_aEnvironmental marketing _bstrategies, practice, theory and research |
| 260 |
_aMumbai _bJaico Publishing House _c2004 |
||
| 300 |
_axxii, 415 p. _b: ill. _c; 25 cm. |
||
| 500 | _aInclude index. | ||
| 650 | 0 | 0 |
_aGreen marketing _aProduct management _vSocial responsibility of business _vMarketing role _vBusiness philosophy _vEnvironmental marketing _vReverse channel systems _vFMS |
| 942 | _cBK | ||