000			00517nam a22001337a 4500
020			_a0030330963 (pbk)
082			_a658.8 _bCZI
100			_aCzinkota, Michael R. _aIlkka A. Ronkinen
245			_aInternational marketing
260			_aNew York _bHarcourt College Publishers _c2002
300			_axxxiii, 815 p. _b: ill. _c; 27 cm.
650			_aMarketing _vInternational marketing _vMarketing management _vGlobal strategic planning _vMarketing transitions _vEconomic environment _vInternational communications _vFMS
942			_cBK
999			_c3727 _d3727