000			01018cam a22001454a 4500
020			_a1578519519 (hb)
082	0	0	_a658.406 _bZOO
100	1		_aZook, Chris
245	1	0	_aBeyond the core _bexpand your market without abandoning your roots
260			_aBoston _bHarvard Business School Pub. _c2004
300			_axv, 214 p. _b: ill. _c; 24 cm.
505	0		_aThe growth crisis? : dangerous moves beyond the core -- Visualizing the ideal? : the first principle of adjacency growth -- Evaluating adjacency moves? : balancing desire with data -- Orchestrating adjacency moves? : strengthening the core vs. investing in adjacencies -- Executing adjacency moves? : managing the key organizational issues that most influence success or failure -- Transforming moves? : redefining the core through adjacencies.
650		0	_aCorporations _aStrategic planning _aIndustrial management _vThe growth crisis _vVisualizing the ideal _vEvaluating adjacency moves _vExecuting adjacency moves _vTransforming adjacency moves
942			_cBK
999			_c3916 _d3916