| 000 | 00512nam a22001577a 4500 | ||
|---|---|---|---|
| 999 |
_c42099 _d42099 |
||
| 020 | _a9788131711958 (pbk) | ||
| 082 |
_a657 _bHOL |
||
| 100 | _aHollensen, Svend | ||
| 245 |
_aGlobal marketing _ba decision-oriented approach |
||
| 260 |
_aDelhi _bDorling Kindersley (India) Pvt. Ltd. _c2004 |
||
| 300 |
_axxxviii, 717 p. _b: ill., _c; 26 cm. |
||
| 500 | _aIncludes index. | ||
| 650 |
_aManagement _vPolitical economics _vInternational market _vPromotion strategies _vMarketing _vFMS |
||
| 942 | _cBK | ||