000			00576nam a22001337a 4500
020			_a8176493600 (pbk)
082			_a658.812 _bROB
100			_aRoberts-Phelps, Graham
245			_aCustomer relationship management _bhow to turn a good business into a great one
260			_aNew Delhi _bViva Books Private Limited _c2003
300			_a230 p. _b: ill. _c; 21 cm.
650			_aRelationship marketing _aCustomer relations-Management _vRelationship management _vMarketing skills _vInteractive media marketing _vPositive communications _vExit questionnaires _vSegmentation _vFMS
942			_cBK
999			_c4256 _d4256