000			00592nam a22001577a 4500
020			_a9788120350052 (pbk)
082			_a658.804 _bPHA
100			_aPhadtare, Milind T.
245			_aIndustrial marketing
260			_aDelhi _bPHI Learning Private Ltd. _c2014
300			_axxviii, 277 p. _b: ill. _c; 23 cm.
500			_aIncludes index.
650			_aIndustrial marketing _aManagement sciences _vConsumer marketing _vIndustrial customers _vMarketing strategy _vBuying behavior _vSeller relationship _vMarket segmentation _vIndustrial communication _vFMS
942			_cBK
999			_c4356 _d4356