| 000 | 00595nam a22001337a 4500 | ||
|---|---|---|---|
| 020 | _a8120327713 (pbk) | ||
| 082 |
_a658.8 _bSRI |
||
| 100 | _aSrinvasan, R. | ||
| 245 |
_aCase studies in marketing _bthe Indian context |
||
| 260 |
_aNew Delhi _bPrentice Hall of India Private Ltd. _c2005 |
||
| 300 |
_axviii, 306p. _b: ill. _c; 24 cm. |
||
| 650 |
_aMarketing _vInternational marketing _vGlobal marketing _vServices marketing _vDeveloping a case study _vSubsidiary companies _vTechnology development _vOil seeds _vCooperative society _vHMT watches _vHbarat Heavy electrical _vEarth Movers _vFMS _vNCUK |
||
| 942 | _cBK | ||
| 999 |
_c4756 _d4756 |
||