000 00897nam a22001937a 4500
999 _c59636
_d59636
040 _cRiphah International University
082 _a420
_bUZM
100 _aUzma Shaheen (56707)
245 _aA comparative multimodal analysis of constructing brand and consumer identities through pakistani apparel advertisements
260 _aIslamabad
_b(unpublished)
_c2025
300 _aix,115 p.
_b: ill.
_c; 30 cm.
500 _aSubmitted in partial fulfillment of the requirements for the degree of Master of Philosophy in English Linguistics to Faculty of Social Sciences and Humanities.
500 _aIncludes bibliographical references
500 _aThesis Supervisor: Ms. Rozina Bibi
502 _aThesis (M.Phil)-Riphah International University, 2025
546 _aEnglish
650 _aEnglish Linguistics
_vConstructing brand
_vConsumer Identities
_vPakistani Apparel
_vTextual
_vFSSH
942 _cTH