000 00904nam a22001937a 4500
999 _c60289
_d60289
040 _cRiphah International University
082 _a400
_bIQR
100 _aIqra Idrees (70729)
245 _aA multimodal discourse analysis of men's and women's light and dark complexions in Pakistani advertisement on electronic media
260 _aLahore
_b(unpublished)
_c2025
300 _axiv, 129 p.
_b: ill.
_c; 29.5 cm.
_e+CD
500 _aSubmitted in partial fulfilment of the requirement for the degree of Master of Philosophy in English.
500 _aIncludes bibliographical references and annexure
500 _aThesis supervisor: Dr. Shafqat Hussain Zaidi
502 _aThesis (MPhil-Linguistics)--Riphah International University, 2025
546 _aEnglish
650 _aEnglish
_aLinguistics
_vElectronic media
_vGender representation
_vSkin complexion
_vSemiotics
_vMPhil-Linguistics
_vRILL
942 _cTH