000 00643nam a22001577a 4500
005 20260506170519.0
020 _a0471644099 (hb)
082 _a658.812
_bCUS
100 _aStanley A Brown (editor)
245 _aCustomer relationship management
_b: a strategic imperative in the world of e-business
260 _aCanada
_bJohn Wiley and Sons
_c2000
300 _axvii, 345 p.
_b: ill.
_c; 23.5 cm.
500 _aIncludes conclusion and appendix.
650 _aManagement sciences
_aCustomer relationship
_vElectron management
_vStrategic infrastructure
_vCustomer satisfaction
_vAutomotive industry
_vCustomer retention
_vRSBM
_vGLB-LHR
942 _cBK
999 _c61796
_d61796