| 000 | 00702nam a22001697a 4500 | ||
|---|---|---|---|
| 005 | 20260710095718.0 | ||
| 020 | _a9780131969025 (pbk) | ||
| 082 |
_a658.84 _bSTR |
||
| 100 |
_aStrauss, Judy _aAdel El-Ansary _aRaymond Frost |
||
| 245 | _aE- Marketing | ||
| 260 |
_aUSA _bPearson education international _c2006 |
||
| 300 |
_axxiii, 456 p. _b: ill. _c; 23 cm. |
||
| 500 | _aIncludes appendix, glossary, references and index | ||
| 650 |
_aMarketing _aDigital marketing _vInternet marketing _vOnline marketing _vElectronic commerce (E-commerce) _vSocial media marketing _vSearch engine optimization (SEO) _vSearch engine marketing (SEM) _vEmail marketing _vContent marketing _vRSBM |
||
| 942 | _cBK | ||
| 999 |
_c62860 _d62860 |
||