000 00544nam a22001577a 4500
005 20260717114101.0
020 _a9781857885736 (pbk)
082 _a658.872
_bWUE
100 _aWuebben, Jon
245 _aContent is currency
_b: developing powerful content for web and mobile
260 _aLondon
_bNicholas brealey publishing
_c2011
300 _axxv, 264 p.
_b: ill.
_c; 23 cm.
500 _aIncludes index.
650 _aManagement sciences
_aMarketing
_aContent marketing
_vMobile presence
_vCompetitive research
_vWeb content
_vRSBM
942 _cBK
999 _c63017
_d63017