| 000 | 00643cam a2200169 a 4500 | ||
|---|---|---|---|
| 005 | 20260730115430.0 | ||
| 020 | _a9788131528389 (pbk) | ||
| 020 | _a9781111571290 (pbk) | ||
| 082 | 0 | 0 |
_a658.816 _bSMI |
| 100 | 1 | _aSmith, Tim J. | |
| 245 | 1 | 0 |
_aPricing strategy _bsetting price levels, managing price discounts, & establishing price structures |
| 260 |
_aAndover _bCengage Learning _c2017 |
||
| 300 |
_axxii, 318 p. _b: ill. _c; 24 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aPricing-Management _vPricing strategy _vPrice variances _vPrice structures _vCustomer perception _vPrice promotion _vYield management _vLife cycle _vFMS _vRSBM |
|
| 942 | _cBK | ||
| 999 |
_c63355 _d63355 |
||