000 00609nam a22001577a 4500
005 20260901154051.0
020 _a9780230279544 (hb)
082 _a338.4723
_bINT
100 _aFrank M. Go (editor)
_aRobert Govers (editor)
245 _aInternational place branding yearbook 2010
_b: place branding in the new age of innovation
260 _aUK
_bPalgrave Macmillan
_c2010
300 _al, 234 p.
_b: ill.
_c; 23.8 cm.
500 _aIncludes index.
650 _aManagement sciences
_aBrand marketing
_vCommunication strategies
_vPublic diplomacy
_vBranding places
_vMaterial space
_vSocial values
_vRSBM
942 _cBK
999 _c63828
_d63828