000 00608nam a22001697a 4500
020 _a8131501914 (pbk)
020 _a9788131501917
082 _a384.54068
_bALB
100 _aAlbarran, Alan B.
245 _aManagement of electronic media
260 _aAustralia
_bThomson Wadsworth
_c2006
300 _axxiv, 333 p.
_b: ill.
_c; 24 cm.
500 _aInlcudes Index
650 _aShortwave radio-History
_aMass media
_vElectronic media
_vBroadcasting-Management
_vWeb world
_vEthics management
_vManagement theories
_vFinancial management
_vManaging personnel
_vProgramming
_vRIMS
942 _cBK
999 _c7140
_d7140