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Digital advertising

Mcstay, Andrew

Digital advertising - New York Palgrave Macmillan 2016 - viii, 221 p. : ill. 24 cm.

Includes bibliogarphical references and index

ISBN: 9781137494337 9781137494344

Subjects--Topical Terms:
Advertising -- Digitization--Digital advertising--Digital media--Media hacking--Home advertising--Reconciling art--RIMS

Dewey Class. No.: 302.231 / AND

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