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Global marketing

Dutta, Gautam

Global marketing - Noida Pearson India Education Services Pvt. Ltd 2017 - 641 p. : ill.

Includes index

ISBN: 9789332530355 (pbk)

Subjects--Topical Terms:
Marketing--Economic environment--International market--Cultural factors--Product--FMS

Dewey Class. No.: 658.84 / DUT

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