Customer obsession
Azevedo, Abaete de Ricardo Pomeranz
Customer obsession how to acquire, retain and grow customers in the new age of relationship marketing - New Delhi Tata McGraw Hill Publishing 2009 - xi, 226 p. : ill. ; 21 cm.
Includes appendix, endnote and index.
9780070140752 (pbk) 0070140758 (pbk)
Customer relations
Management sciences--Marketing communication--Relationship marketing--Financial analysis--Consumers--Marketing--RSBM--FMS
658.812 / AZE
Customer obsession how to acquire, retain and grow customers in the new age of relationship marketing - New Delhi Tata McGraw Hill Publishing 2009 - xi, 226 p. : ill. ; 21 cm.
Includes appendix, endnote and index.
9780070140752 (pbk) 0070140758 (pbk)
Customer relations
Management sciences--Marketing communication--Relationship marketing--Financial analysis--Consumers--Marketing--RSBM--FMS
658.812 / AZE