Corporate communication
Argenti, Paul A.
Corporate communication - New York McGraw-Hill 2003 - xix, 236 p. : ill. ; 23 cm.
0072314028 (pbk)
Communication in management
Communication in organizations--Communicating strategically--Corporate advertising--Media relations--Government relations--Crisis communications--FMS
658.45 / ARG
Corporate communication - New York McGraw-Hill 2003 - xix, 236 p. : ill. ; 23 cm.
0072314028 (pbk)
Communication in management
Communication in organizations--Communicating strategically--Corporate advertising--Media relations--Government relations--Crisis communications--FMS
658.45 / ARG