Marketing, sales and customer services
Watkins, Charley
Marketing, sales and customer services understanding the theory and practice of selling through service - Delhi A.I.t.B.S Publishers 2002 - x, 348 p. : ill. ; 24 cm.
8174731482 (pbk)
Marketing--Marketing Philosophy--Marketing mix--Segmenting markets--SWOT analysis--Market research--Presentation skills--FMS
658.83 / WAT
Marketing, sales and customer services understanding the theory and practice of selling through service - Delhi A.I.t.B.S Publishers 2002 - x, 348 p. : ill. ; 24 cm.
8174731482 (pbk)
Marketing--Marketing Philosophy--Marketing mix--Segmenting markets--SWOT analysis--Market research--Presentation skills--FMS
658.83 / WAT