When marketing becomes a minefield
Harvard Business School Press
When marketing becomes a minefield - Boston Harvard Business School Press 2004 - 187 p. ; 21 cm.
1591395054 (pbk)
Marketing--Global brand--Quality improvement--Problems, exercises, etc.--FMS
658.8 / HAR
When marketing becomes a minefield - Boston Harvard Business School Press 2004 - 187 p. ; 21 cm.
1591395054 (pbk)
Marketing--Global brand--Quality improvement--Problems, exercises, etc.--FMS
658.8 / HAR