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International marketing

Cznikota, Michael R. Iikka A. Ronkainen

International marketing - New delhi Cengage learning 2007 - xxx, 646 p. : ill. ; 28 cm.

Includes index and glossary.

ISBN: 9788131501610 (pbk)

Subjects--Topical Terms:
International marketing
Management science--Export marketing--Pricing--Pacific Area--International business enterprises--FMS

Dewey Class. No.: 658.848 / CZI

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