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Understanding media users

Wilson, Tony

Understanding media users from theory to practice - UK Wiley blackwell 2009 - 219 p. ; 23 cm.

Including index.

ISBN: 9781405155670 (pbk)

Subjects--Topical Terms:
Mass communication
Understanding media users : --Mass media--Audiences--Mass media--Audiences--Psychology--Mass media--Influence--RIMS

Dewey Class. No.: 302.23 / WIL

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