Understanding media users (Record no. 43730)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00495nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781405155670 (pbk) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.23 |
| Author Mark | WIL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Wilson, Tony |
| 245 ## - TITLE STATEMENT | |
| Title | Understanding media users |
| Sub Title | from theory to practice |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | UK |
| Name of publisher | Wiley blackwell |
| Date of publication | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 219 p. |
| Dimensions | ; 23 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Including index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Mass communication |
| -- | Understanding media users : |
| Keywords | Mass media--Audiences |
| -- | Mass media--Audiences--Psychology |
| -- | Mass media--Influence |
| -- | RIMS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Faisalabad Campus | Faisalabad Campus | Faree communication | 302.23 WIL | 83680 | 1 | Books | ||||
| Faisalabad Campus | Faisalabad Campus | Faree communication: | 302.23 WIL | 83713 | 2 | Books | ||||
| Faisalabad Campus | Faisalabad Campus | Faree communication | 302.23 WIL | 83714 | 3 | Books |