E- Marketing
Strauss, Judy Adel El-Ansary Raymond Frost
E- Marketing - USA Pearson education international 2006 - xxiii, 456 p. : ill. ; 23 cm.
Includes appendix, glossary, references and index
9780131969025 (pbk)
Marketing
Digital marketing--Internet marketing--Online marketing--Electronic commerce (E-commerce)--Social media marketing--Search engine optimization (SEO)--Search engine marketing (SEM)--Email marketing--Content marketing--RSBM
658.84 / STR
E- Marketing - USA Pearson education international 2006 - xxiii, 456 p. : ill. ; 23 cm.
Includes appendix, glossary, references and index
9780131969025 (pbk)
Marketing
Digital marketing--Internet marketing--Online marketing--Electronic commerce (E-commerce)--Social media marketing--Search engine optimization (SEO)--Search engine marketing (SEM)--Email marketing--Content marketing--RSBM
658.84 / STR