Consumer behavior (Record no. 25325)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00611nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789353069834 (pbk) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8342 |
| Author Mark | SCH |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Schiffman, Leon G |
| -- | Joseph Wisenblit |
| -- | S. Ramesh Kumar |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer behavior |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Noida |
| Name of publisher | Pearson India Education Services Pvt. Ltd |
| Date of publication | 2019 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxx, 670 p. |
| Illustrations | : ill., Col., |
| Dimensions | ; 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes glossary, bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Management science |
| Keywords | Behavior management |
| -- | Consumer behavior |
| -- | Customer research |
| -- | Market surveys |
| -- | Social media |
| -- | Marketing |
| -- | RSBM |
| -- | FMS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| GULBERG III Lahore | GULBERG III Lahore | Purchased: Pak Book Corporation | 1855.53 | 658.8342 SCH | 59106 | 2 | Books | ||||
| GULBERG III Lahore | GULBERG III Lahore | Purchased: Allied Book Company | 1796.52 | 658.8342 SCH | 56393 | 3 | Books | ||||
| Malakand Campus | Malakand Campus | Purchased: Allied Book Company | 1855.54 | 658.8342 SCH | 60250 | 1 | Books | ||||
| Malakand Campus | Malakand Campus | Purchased: Allied Book Company | 1780.02 | 658.8342 SCH | 62805 | 4 | Books | ||||
| Malakand Campus | Malakand Campus | Purchased: Pak Book Corporation | 2017.35 | 658.8342 SCH | 62438 | 5 | Books |