Environmental marketing (Record no. 3664)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00636cam a2200157 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 1560249277 (hb) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8179923800 (hb) |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Author Mark | ENV |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Michael Jay Polonsky (editor) |
| -- | Alma T. Mintu-Wimsatt (editor) |
| 245 00 - TITLE STATEMENT | |
| Title | Environmental marketing |
| Sub Title | strategies, practice, theory and research |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Mumbai |
| Name of publisher | Jaico Publishing House |
| Date of publication | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 415 p. |
| Illustrations | : ill. |
| Dimensions | ; 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Include index. |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Green marketing |
| -- | Product management |
| Keywords | Social responsibility of business |
| -- | Marketing role |
| -- | Business philosophy |
| -- | Environmental marketing |
| -- | Reverse channel systems |
| -- | FMS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Al-Mizan Campus | Al-Mizan Campus | Purchased | 995.00 | 658.802 ENV | 5058 | 1 | Books | ||||
| Al-Mizan Campus | Al-Mizan Campus | Purchased: IIMC Trust | 995.00 | 658.802 ENV | 4937 | 2 | Books |