International marketing (Record no. 4183)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00664nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0030211123 (hb) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Author Mark | TER |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Terpstra, Vern |
| -- | Ravi Sarathy |
| -- | Ravi Sarathy |
| 245 ## - TITLE STATEMENT | |
| Title | International marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | United States |
| Name of publisher | South-Western |
| Date of publication | 2000 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 753 p. |
| Illustrations | : ill. (col.) |
| Dimensions | ; 28 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | International marketing |
| -- | Export marketing |
| -- | International business |
| Keywords | International environment |
| -- | Economic environment |
| -- | Global marketing strategy |
| -- | International product policy |
| -- | International promotion |
| -- | International marketing services |
| -- | Information technology |
| -- | FMS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Al-Mizan Campus | Al-Mizan Campus | Purchased: Book Finders | 850.00 | 658.84 TER | 5960 | 1 | Books |