Business-to-business marketing (Record no. 4207)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00595cam a22001574a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0803959648 (hb) |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Author Mark | MOR |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Morris, Michael H. |
| -- | Leyland F. pitt |
| -- | Earl D. Honeycutt |
| 245 10 - TITLE STATEMENT | |
| Title | Business-to-business marketing |
| Sub Title | a strategic approach |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Thousand Oaks |
| Name of publisher | Sage Publications |
| Date of publication | 2001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiii, 536 p. |
| Illustrations | : ill. |
| Dimensions | ; 26 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Include index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Industrial marketing |
| Keywords | Customer's purchasing operation |
| -- | Buying decisions |
| -- | Customer relationships |
| -- | Research and intelligence |
| -- | Industrial marketer |
| -- | FMS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Al-Mizan Campus | Al-Mizan Campus | Purchased | 658.84 MOR | 5090 | 1 | Books |