Industrial marketing (Record no. 4356)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00592nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788120350052 (pbk) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.804 |
| Author Mark | PHA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Phadtare, Milind T. |
| 245 ## - TITLE STATEMENT | |
| Title | Industrial marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Delhi |
| Name of publisher | PHI Learning Private Ltd. |
| Date of publication | 2014 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxviii, 277 p. |
| Illustrations | : ill. |
| Dimensions | ; 23 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Industrial marketing |
| -- | Management sciences |
| Keywords | Consumer marketing |
| -- | Industrial customers |
| -- | Marketing strategy |
| -- | Buying behavior |
| -- | Seller relationship |
| -- | Market segmentation |
| -- | Industrial communication |
| -- | FMS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Full call number | Barcode | Copy number | Koha item type | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Al-Mizan Campus | Al-Mizan Campus | Purchased: Allied Book Company | 658.804 HAV | 5030 | 1 | Books | |||||
| GULBERG III Lahore | GULBERG III Lahore | Purchased: Allied Book Company | 658.804 PHA | 37019 | 1 | Books | 967.60 | ||||
| GULBERG III Lahore | GULBERG III Lahore | Purchased: Allied Book Company | 658.804 PHA | 37020 | 2 | Books | 967.60 |