Marketing for tourism and hospitality (Record no. 62954)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00638nam a22001697a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780176440473 (pbk) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 338.4791 |
| Author Mark | HUD |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Hudson, Simon |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing for tourism and hospitality |
| Sub Title | : a Canadian perspective |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | United States of America |
| Name of publisher | Nelson Education Ltd. |
| Date of publication | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 488p. |
| Illustrations | : ill. |
| Dimensions | ; 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes glossary and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Hospitality Management |
| -- | Tourism Management |
| Keywords | Destination marketing |
| -- | Hospitality product |
| -- | Personal selling |
| -- | Public relations |
| -- | Marketing plan |
| -- | Advertising |
| -- | RIHCA |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| GULBERG III Lahore | GULBERG III Lahore | Gift | 338.4791 HUD | 122212 | 1 | Books |