Best face forward (Record no. 63363)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00688nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780875848679 (hb) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Author Mark | RAY |
| Classification number | 658.812 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Rayport, Jeffrey F. |
| -- | Bernard J. Jaworski |
| 245 ## - TITLE STATEMENT | |
| Title | Best face forward |
| Sub Title | : why companies must improve their service interfaces with customers |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication | 2005 |
| Place of publication | Boston |
| Name of publisher | Harvard Business School Press |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 262 p. |
| Dimensions | ; 24.2 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes notes, glossary and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Management sciences |
| -- | Services marketing |
| Keywords | Technological innovation |
| -- | Marketing management |
| -- | Ervice management |
| -- | Customer experience |
| -- | Service interfaces |
| -- | Business strategy |
| -- | Service operations |
| -- | RSBM |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| GULBERG III Lahore | GULBERG III Lahore | Gift | 658.812 RAY | 122797 | 1 | Books |