The impact of interpersonal influence and electronic word of mouth on customer satisfaction moderating role of perceived service quality

By: Material type: TextTextPublication details: Islamabad (unpublished) 2017Description: 52 p. : ill. ; 29 cm. +CDSubject(s): DDC classification:
  • 658 SOH
Dissertation note: Thesis (MS)--Riphah International University, 2017
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