The influence of staff behavior, brand identification, and brand image on brand loyalty with mediating effect of customer satisfaction

By: Material type: TextTextPublication details: Islamabad (unpublsihed) 2021Description: vii, 72 p. : ill. ; 29 cm. +CDSubject(s): DDC classification:
  • 658.8 KOM
Dissertation note: Thesis (MS)--Riphah International University, 2021
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Item type Current library Call number Copy number Status Date due Barcode
Thesis Thesis Al-Mizan Campus 658.8 KOM (Browse shelf(Opens below)) 1 NOT for LOAN 55030

Submitted in partial fulfillment of the requirements for the degree of Master of Science in Marketing Faculty of Management Sciences

Thesis supervisor: Dr. Shahzad Ahmad Khan

Includes bibliographical references and appendix

Thesis (MS)--Riphah International University, 2021

English

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