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	61.	No cover image available An approach for privacy protection against user profiling by Mashhood Rasheed (11884) Material type: Text Publication details: Islamabad (unpublished) 2015 Dissertation note: Thesis(MS)--Riphah International University, 2015 Availability: Items available for reference: City Campus - II : NOT for LOAN (1)Call number: 005.8 MAS. Save to lists Add to cart (remove)
	62.	No cover image available Television advertisements and gender stereotypes by Anam Javd (17226) Material type: Text Publication details: Islamabad (unpublished) 2017 Dissertation note: Thesis (MS)--Riphah International University, 2017 Availability: Items available for reference: Al-Mizan Campus: Not for loan (1)Call number: 302.23 ANA. Save to lists Add to cart (remove)
	63.	Principles of marketing by Kotler, Philip Gray Armstrong Prafulla Agnihotri Material type: Text Publication details: Noida Pearson India Education Services Pvt. Ltd. 2018 Availability: Items available for loan: Malakand Campus (3)Call number: 658.84 KOT, ... Not available: GULBERG III Lahore: In transit (2). Place hold Save to lists Add to cart (remove)
	64.	Global marketing management by Keegan, Warren J. Elyse Arnow Brill Material type: Text Publication details: Noida Pearson India Education Services Pvt. Ltd 2017 Availability: Items available for loan: Faisalabad Campus (6)Call number: 658.848 KEE, ... Malakand Campus (2)Call number: 658.848 KEE, ... Place hold Save to lists Add to cart (remove)
	65.	Advertising and integrated brand promotion by O'Guinn, Thomas Clayton Chris T. Allen Richard J. Semenik... [et al.] Material type: Text Publication details: New Delhi Cengage Learning 2019 Availability: Items available for loan: Lahore Raiwind Campus (1)Call number: 659.1 ADV. Malakand Campus (2)Call number: 659.1 ADV, ... Place hold Save to lists Add to cart (remove)
	66.	Advertising and IMC principles and practice by Moriarty, Sandra Nancy D.Mitchell William D.Wells Material type: Text Publication details: Noida 2016 Availability: Items available for loan: Al-Mizan Campus (1)Call number: 659.1 MOR. GULBERG III Lahore (2)Call number: 659.1 MOR, ... Malakand Campus (2)Call number: 659.1 MOR, ... Place hold Save to lists Add to cart (remove)
	67.	Ethics and the conduct of business by Boatright, John R. Jeffrey D. Smith Bibhu Prasan Patra Material type: Text Publication details: Noida Pearson India Education Services Pvt. Ltd 2019 Availability: Items available for loan: Lahore Raiwind Campus (1)Call number: 174.4 BOA. Malakand Campus (3)Call number: 658.408 BOA, ... Place hold Save to lists Add to cart (remove)
	68.	Augmented reality principles and practice by Schmalstieg, Dieter Tobias Hollerer Material type: Text Publication details: Noida Pearson India Education 2017 Availability: Items available for loan: Lahore Raiwind Campus (1)Call number: 006.8 SCH. Malakand Campus (1)Call number: 006.8 SCH. Place hold Save to lists Add to cart (remove)
	69.	Marketing management a decision making approach by Venugopal, Pingali Material type: Text Publication details: New Delhi SAGE publications India Pvt.Ltd 2010 Availability: Items available for loan: Malakand Campus (1)Call number: 658.8 VEN. Place hold Save to lists Add to cart (remove)
	70.	e-Service speed, technology, and price built around service by Tschohl, John Material type: Text Publication details: New Delhi Pentagon Press 2003 Availability: Items available for loan: GULBERG III Lahore (1)Call number: 658.84 TSC. Place hold Save to lists Add to cart (remove)
	71.	Product management in India by Majumdar, Ramanuj Material type: Text Publication details: New Delhi PHI Learning 2011 Availability: Items available for loan: GULBERG III Lahore (1)Call number: 658.575 MAJ. Place hold Save to lists Add to cart (remove)
	72.	International marketing by Czinkota, Michael R. Ilkka A. Ronkinen Material type: Text Publication details: Andover Cengage learning 2017 Availability: Items available for loan: GULBERG III Lahore (1)Call number: 658.8 CZI. Malakand Campus (1)Call number: 658.8 CZI. Place hold Save to lists Add to cart (remove)
	73.	Living brands collaboration+innovation= customer fascination by Nadeau, Raymond A Material type: Text Publication details: New Delhi Tata McGraw-Hill Publishing 2007 Availability: Items available for loan: GULBERG III Lahore (1)Call number: 658.827 NAD. Place hold Save to lists Add to cart (remove)
	74.	The art of digital marketing the definitive guide to creating strategic, targeted, and measurable online campaigns by Dodson, Ian Material type: Text Publication details: New Delhi John Wiley & Sons, Inc. 2018 Availability: Items available for loan: GULBERG III Lahore (1)Call number: 658.872 DOD. Place hold Save to lists Add to cart (remove)
	75.	Readings in advertising, society, and consumer culture by Roxanne Hovland (editor) Joyce Wolburg (editor) Eric Haley (editor) Material type: Text Publication details: New Delhi Pentagon Press 2008 Availability: Items available for loan: Lahore Raiwind Campus (1)Call number: 306.34 REA. Place hold Save to lists Add to cart (remove)
	76.	MKTG principles of marketing by W. Lamb, Charles Joseph F. Hair Dheeraj Sharma [et. al.] Material type: Text Publication details: Australia Cengage Learning 2016 Availability: Items available for loan: Faisalabad Campus (1)Call number: 658.8 MKT. GULBERG III Lahore (1)Call number: 658.8 MKT. Malakand Campus (1)Call number: 658.8 MKT. Place hold Save to lists Add to cart (remove)
	77.	No cover image available An integrated model of perceived personalization and its outcomes mediating role of online advertising engagement and moderating role of users' privacy and modes by Uzma Noor Material type: Text Publication details: Islamabad (unpublished) 2019 Dissertation note: Thesis (PhD)--Riphah International University, 2019 Availability: Items available for reference: Al-Mizan Campus: Not for loan (1)Call number: 658.8 UZM. Save to lists Add to cart (remove)
	78.	No cover image available The construction of gender through television advertisements identity in Pakistan a semiotic analysis by Maryam Saeed (F13A14G44013) Material type: Text Publication details: Islamabad (unpublished) 2016 Dissertation note: Thesis (MS)--Riphah International University, 2016 Availability: Items available for reference: Faisalabad Campus: Not for loan (2)Call number: 420.95491 MAR, ... Save to lists Add to cart (remove)
	79.	No cover image available A diachronic study of political press reportage in pakistani print media a multidimensional analysis by Muhammad Abubakar (F17A14G4404) Material type: Text Publication details: Faisalabad (unpublished) 2019 Dissertation note: Thesis (M.phil English Linguistic)--Riphah International University, 2019 Availability: Items available for reference: Faisalabad Campus: Not for loan (1)Call number: 824 ABU. Save to lists Add to cart (remove)
	80.	No cover image available Portrayal of women in pakistan television commercials a post feminist semiotic analysis by Asfa Hina (S16A14G44001) Material type: Text Publication details: Faisalabad (unpublished) 2019 Dissertation note: (M.phil)--Riphah International University, 2019 Availability: Items available for reference: Faisalabad Campus: NOT for LOAN (1)Call number: 659.143 ASF. Save to lists Add to cart (remove)