Successful direct marketing methods : interactive, database and customer-based marketing for digital age

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Material type: Text

TextPublication details: United States of America McGraw-Hill 2008Description: xxviii, 663 p. : ill. ; 24 cmISBN:

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Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	GULBERG III Lahore	658.84 STO (Browse shelf(Opens below))	1	Available		119426

Includes glossary and index.

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