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A comparative multimodal analysis of constructing brand and consumer identities through pakistani apparel advertisements

By:

Uzma Shaheen (56707)

Material type: Text

TextPublication details: Islamabad (unpublished) 2025Description: ix,115 p. : ill. ; 30 cmSubject(s):

English Linguistics -- Constructing brand -- Consumer Identities -- Pakistani Apparel -- Textual -- FSSH

DDC classification:

420 UZM

Dissertation note: Thesis (M.Phil)-Riphah International University, 2025

List(s) this item appears in: English Thesis I-14 (July 2026)

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Thesis	Main Campus	420 UZM (Browse shelf(Opens below))	Not for loan		103184

Submitted in partial fulfillment of the requirements for the degree of Master of Philosophy in English Linguistics to Faculty of Social Sciences and Humanities.

Includes bibliographical references

Thesis Supervisor: Ms. Rozina Bibi

Thesis (M.Phil)-Riphah International University, 2025

English

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