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Market-driven thinking : achieving contextual intelligence
Material type:
TextPublication details: USA Elsevier butterworth-heinemann 2005Description: xx, 303 p. : ill. ; 23.5 cmISBN: - 9780750679015 (hb)
- 658.8342 WOO
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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GULBERG III Lahore | 658.8342 WOO (Browse shelf(Opens below)) | 1 | Available | 119928 |
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| 658.8342 SOR Inside the mind of the shopper : the science of retailing | 658.8342 SWA Consumer behaviour in tourism | 658.8342 SWA Consumer behaviour in tourism | 658.8342 WOO Market-driven thinking : achieving contextual intelligence | 658.8342 WRI Consumer behaviour | 658.8343 MIC The affluent consumer : marketing and selling the luxury lifestyle | 658.84 AWA Electronic commerce |
Includes references and index
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